Building Authority That Supported an Acquisition
Monthly data studies on retirement and aging earned 317 stories with editorial backlinks in 2025 and played a key role in Seniorly’s acquisition by CareScout.
Case Studies
Acquisitions, revenue growth, broadcast deals and reputations rebuilt. Every result below links to the coverage that earned it.
25,000+ stories placed · 20,000+ editorial backlinks
Monthly data studies on retirement and aging earned 317 stories with editorial backlinks in 2025 and played a key role in Seniorly’s acquisition by CareScout.
An annual State of Online Scams study became a year-round news engine: 3,862 editorial backlinks, revenue up 372% and a place in the top 1% of Inc.’s fastest-growing companies.
The NBA’s first official visit to India produced 1,219 placements and the first NBA front-page feature in the Financial Times, which led to the league’s first broadcast deal in India.
A crisis turnaround: amid unfair media scrutiny, positioning Brian France as a bold, innovative leader and philanthropist grew positive media coverage 394% and helped sign a $20 million-per-season sponsorship.
A year of PR, crisis communications and reputation work took Gaia’s coverage from almost entirely negative to 100% positive or neutral, and changed its search results and Wikipedia page with it.

One year of digital PR linkbuilding for four affiliate sites produced 1,489 editorial backlinks, and the portfolio was acquired by Centerfield.
One baby-name forecast, localized for every state, earned 135 editorial backlinks in a month and lifted revenue 27.3%.
Housing affordability studies earned 110 editorial backlinks, including The Washington Post, and grew organic traffic 63.8%.
Testimonials
“Prism PR’s pay-for-performance linkbuilding has been a game changer for both our SEO and public relations. Their success is aligned with our success and they’ve played a key role in securing funding, growing revenue, and improving market share against key competitors.”
Christine HealyChief Growth Officer, Seniorly“Prism PR is the most results-driven PR agency I have ever worked with or seen. Over the past five years, he secured coverage in virtually every major media outlet in the US, UK, Canada and Australia. Our work with Prism is directly correlated to the growth of our company.”
David McClellanFounder, Social Catfish“We’d worked with other PR agencies before, but we never managed to achieve the level of positive media coverage we were hoping for. Prism PR was different. They took the time to understand Gaia and what makes us unique, and turned that into genuine media interest and coverage that we simply hadn’t achieved previously.”
Kiersten MedvedichCEO, GaiaAcross all clients, Prism has placed more than 25,000 stories and earned more than 20,000 editorial backlinks, averaging 20.1 links per campaign at an average DA of 76.9. Individual results range from 135 backlinks in 30 days for Names.org to a broadcast deal in India for the NBA.
Yes. Seniorly was acquired by CareScout, a subsidiary of Genworth Financial, in October 2025, and Digital Ventures’ portfolio of four sites was acquired by Centerfield. Prism’s coverage and backlinks played a key role in both.
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