Blog

The Prism PR Blog

Plain-English PR, digital PR and linkbuilding, and how earned media gets your brand into Google and AI answers. Written by Rick Pendrick.

Digital PR & Linkbuilding

The CMO’s Guide to Quantifying “Unlinked Mentions” and Brand Demand

The CMO’s guide to quantifying unlinked mentions and brand demand reveals how to capture hidden value in your digital PR efforts.

October 21, 2025

Digital PR & Linkbuilding

Measuring Impact Beyond Interviews: Smarter Alternatives to Podcast Guesting for PR‑Driven Backlinks

Measuring impact beyond interviews means exploring smarter alternatives to podcast guesting for generating PR-driven backlinks.

October 21, 2025

Digital PR & Linkbuilding

Why Real Journalists Still Trump AI‑Generated Outreach for Linkbuilding

Real journalists still outperform AI-generated outreach for linkbuilding by delivering credible, authoritative coverage that search engines trust.

October 21, 2025

Digital PR & Linkbuilding

Linkbuilding for Multi‑Brand Portfolios: How to Scale Digital PR Without Diluting Authority

Linkbuilding for multi-brand portfolios demands scalable digital PR tactics that grow authority without diluting your brand’s power.

October 18, 2025

Digital PR & Linkbuilding

Evolving Beyond HARO: Next‑Gen Digital PR Strategies That Actually Drive Results

Evolving beyond HARO means adopting next-gen digital PR strategies that drive real results and boost your brand’s online authority.

October 15, 2025

Digital PR & Linkbuilding

The Death of Guest Posts: Why Google’s Next Update Will Reward True Editorial Mentions

When it comes to Guest posts, Google’s next update may prioritize genuine editorial mentions and brand-authored content over paid backlinks. Learn what this shift means…

October 14, 2025