Top 6 Best Link Building Companies of 2023

In the ever-evolving world of search engine optimization (SEO), backlinks play a crucial role. They serve as signals for search engines like Google, indicating the credibility and trustworthiness of a website. Backlinks are especially vital for ranking well in search results and attracting targeted traffic, leads, and customers. As the significance of backlinks persists into 2023, numerous companies claim to offer effortless backlink generation. However, acquiring top-quality backlinks is far from easy. To help you navigate through the options, our team at Prism PR has meticulously reviewed and compiled a list of the leading link building agencies.

The 6 Prominent Link Building Companies:

Prism PR –

What happens when you harness the power and background of having worked for 2 decades doing PR for the NBA, NASCAR, Rubenstein Associates and dozens of Fortune 500 brands, startups, and small & medium sizes businesses? The ability to roll out the most natural, high quality backlinks on the market. Google is no fool; they know when backlinks acquired for a website are natural or not, or are low quality or not. Prism PR is the elite of the elite when it comes to pure high quality links, ones that actually strengthen websites SEO profiles, versus just filling up a lot of space on a reporting document showing all the “work” an SEO agency did for you.

We are experienced across all verticals including, but not limited to, business, lifestyle, consumer products, sports, entertainment, technology, healthcare, and more, and drive rankings growth results for all of our clients, regardless of vertical.

Neil Patel Digital –

Unmatched Expertise in Content Marketing and SEO Reselling
One of the most reliable ways to earn backlinks is through the creation and distribution of linkable assets. Known as editorial links, they hold great importance in the eyes of Google and other search engines. Neil Patel Digital specializes in this link building strategy, leveraging years of experience and a comprehensive content marketing program. With over 4 million organic backlinks and substantial monthly organic traffic, Neil Patel Digital’s success is a testament to their ability to generate high-quality backlinks.

FATJOE –

Leading the Way in Blogger Outreach
With an emphasis on blogger outreach, FATJOE has emerged as a top choice for effective link building. They have mastered the art of connecting with influential bloggers who can provide valuable backlinks. By leveraging their extensive network, FATJOE helps websites gain recognition and authority through strategic collaborations.

Page One Power –

Crafting Strategic Links
Page One Power excels in creating strategic links that yield significant SEO benefits. By meticulously analyzing a website’s niche and target audience, they develop tailored link building strategies that generate relevant and authoritative backlinks. Page One Power’s approach ensures that each link acquired contributes to improved rankings and increased organic traffic.

Linkdoctor.io –

Delivering White Label Links
For those seeking white label link building solutions, Linkdoctor.io stands out as a top choice. Their comprehensive range of services enables businesses to strengthen their online presence by acquiring white label backlinks. With a focus on quality and authenticity, Linkdoctor.io ensures that the links obtained align with the client’s brand image and requirements.

Rhino Rank –

Excellence in Curated Link Building
Curated link building is a specialized technique that Rhino Rank has mastered. By identifying high-quality, relevant websites, Rhino Rank secures curated backlinks that enhance a website’s authority and visibility. Through a meticulous and tailored approach, Rhino Rank helps businesses establish a strong online presence and drive targeted traffic.
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Prism PR – What happens when you harness the power and background of having worked for 2 decades doing PR for the NBA, NASCAR, Rubenstein Associates and dozens of Fortune 500 brands, startups, and small & medium sizes businesses? The ability to roll out the most natural, high quality backlinks on the market. Google is no fool; they know when backlinks acquired for a website are natural or not, or are low quality or not. Prism PR is the elite of the elite when it comes to pure high quality links, ones that actually strengthen websites SEO profiles, versus just filling up a lot of space on a reporting document showing all the “work” an SEO agency did for you.

We are experienced across all verticals including, but not limited to, business, lifestyle, consumer products, sports, entertainment, technology, healthcare, and more, and drive rankings growth results for all of our clients, regardless of vertical.

Neil Patel Digital – Excelling in Linkable Content Marketing
One of the most reliable methods to attract backlinks is by creating and distributing linkable assets that capture the attention of others.
These valuable backlinks, known as editorial links, hold significant importance in the eyes of Google and other search engines. They demonstrate the natural recognition and acknowledgment of your website as a reputable and authoritative source.

Neil Patel Digital specializes in this effective link building strategy, known as linkable content marketing. Their success in this field is exemplified by the millions of backlinks they have acquired. With over 4 million backlinks generated for their blog, Neil Patel Digital has established its position as an industry leader.

A screenshot of Ubersuggest’s traffic overview for their blog demonstrates the tremendous organic reach achieved. These backlinks, derived from over 1.9 million organic keywords, contribute to more than 1.7 million monthly organic traffic.

Drawing upon their five years of experience, Neil Patel Digital offers their expertise to help you achieve similar results. Their holistic content marketing program, developed through vast experience and comprehensive knowledge, is designed to assist customers in generating high-quality backlinks.

The program commences with thorough auditing, optimization, and the creation of exceptional, high-quality content that naturally attracts links from other websites. The team then focuses on strategic promotion, ensuring influencers and industry leaders discover and reference the content.

This proven program empowers Neil Patel Digital to create and distribute content marketing assets that drive high-quality backlinks, enhance search engine rankings, and attract qualified traffic.

It is no wonder that customers ranging from startups to grow-stage and enterprise companies highly value the expertise and knowledge offered by Neil Patel Digital’s accomplished team.

FATJOE – Leading the Way in Blogger Outreach
You may have valuable linkable resources on your website, but if other bloggers and websites are unaware of their existence, it poses a significant challenge. This is where blogger outreach, an essential SEO practice, comes into play.
FATJOE specializes in efficient and reliable blogger outreach services that have earned the trust of numerous agencies and clients worldwide. Founded in 2012 by experienced SEO expert Joe Taylor, FATJOE has facilitated backlink placements through successful blogger outreach for over 5,000 clients.

With an impressive overall rating of 4.8/5.0 based on more than 1,000 reviews, FATJOE has gained recognition for its exceptional performance. A remarkable 95% of their customers have awarded them four or five-star ratings.

It’s worth noting that FATJOE excels in acquiring backlinks from websites with domain authority (DA) ranging from DA10 to DA50. Prices for link placements typically range from approximately $73 to $392.

Page One Power – Excellence in Strategic Links
Obtaining backlinks from high-domain authority websites (DA60+) requires a combination of linkable assets, strategic outreach, and a well-developed plan. Page One Power, although not a productized service like FATJOE, specializes in precisely this area.
With over 12 years of experience and more than 1,000 active partners, Page One Power has consistently facilitated the acquisition of over 15,000 strategic backlinks annually for its clients from reputable, high-domain authority websites.

Renowned companies such as QuickBooks, Healthline, BOSTITCH, and others have placed their trust in Page One Power’s expertise in strategic link building. While their services may come at a higher cost, businesses with a budget for comprehensive link building strategies and a monthly retainer can rely on Page One Power for their consistent and effective approach.

Linkdoctor.io – Delivering Top-quality White Label Links
When it comes to agency support for link building purposes, trustworthiness is of utmost importance. Linkdoctor.io specializes in delivering high-quality white label links at scale.
With a deep understanding of industry best practices and a keen eye on search engine trends, Linkdoctor.io offers a unique service suite to assist you in obtaining backlinks for your business. They cater to a variety of industries, including e-commerce, healthcare, and startups, ensuring that their natural link building services align with the specific needs of each sector.

Rhino Rank – Leading the Way in Curated Link Building
In some cases, other websites may have already published content that aligns with the assets on your website. This presents an opportunity for curated link building, where you can reach out to webmasters and request a link placement within their existing content.
Rhino Rank excels in this specialized link acquisition tactic, taking on the responsibility of contacting multiple webmasters to secure backlinks for their clients. Going beyond mere outreach, Rhino Rank ensures that the acquired links are seamlessly integrated into the existing content with appropriate anchor text, maintaining a natural and organic flow.

With a client base of over 500 companies and SEO agencies worldwide, Rhino Rank has established itself as a trusted partner in curated link building. The price for each curated link generated by Rhino Rank starts from $40, offering a cost-effective solution for businesses seeking targeted backlink acquisition.

5 Key Attributes of a Great Link Building Agency

When selecting a link building agency, it’s essential to consider certain characteristics that define a top-notch service provider. To ensure you make an informed decision and conduct your due diligence effectively, let’s explore the most significant attributes to look for:

Holistic SEO Implementation:

A great link building company understands that link building alone is not enough to drive traffic and generate leads. They emphasize a holistic SEO approach that encompasses various components, including masterful content creation, promotion, and local SEO. By considering the broader context of SEO, they ensure your link building efforts are supported by a comprehensive strategy.

Impressive Client Portfolio:

An excellent way to evaluate a company’s expertise and processes is by examining their client portfolio. The top link building agencies showcase their ability to generate backlinks by presenting a comprehensive list of clients they have worked with in the past. A diverse and impressive client portfolio serves as a testament to their experience and success in the field.

Thought Leadership:

The best link building companies not only excel in acquiring backlinks but also actively share their knowledge and insights. Thought leadership is a crucial attribute that sets them apart from the competition. Look for agencies that regularly provide valuable resources, such as guides, articles, and case studies, demonstrating their expertise and keeping up with the latest strategies and tactics.

Real-life Testimonials:

Testimonials from satisfied clients provide valuable insights into an agency’s capabilities. Top link building companies often showcase real-life testimonials that highlight the positive experiences of their customers. By examining these testimonials, you can gauge the satisfaction levels of previous clients and gain confidence in the agency’s ability to deliver results.

Diversified Team:

Effective link building campaigns require a team of experts with diverse skill sets and backgrounds. While an individual can write a guest post and secure a few links, a comprehensive and strategic approach necessitates a diverse team. Look for agencies that leverage a range of professionals with various areas of expertise to plan and execute extensive link acquisition strategies successfully.

What to Expect from a Professional Link Building Company:

When engaging the services of a link building company, it’s crucial to understand the process and what to expect. Here’s an overview of the typical steps involved:

Discovery Session:

A reputable link building agency starts by understanding your unique business needs through a discovery session. This session allows you to share your requirements and objectives, enabling the agency to customize a strategy tailored to your specific site.

Research & Strategic Recommendations:

After gathering information from the discovery session, the agency conducts in-depth research to identify the most suitable link building opportunities for your business. Based on their findings, they provide you with strategic recommendations that align with your goals, typically shared through email or another discovery call.

Contract with Project Deliverables:

Once you have agreed upon the strategy, a contract is established. This contract outlines project deliverables, deadlines, required resources, and budget details. It ensures clarity and sets expectations for both parties involved.

Client Onboarding:

Following the contract signing, the agency initiates an onboarding process. This includes sharing necessary website, blog, and analytics information with the agency. It establishes a collaborative working relationship and ensures that the agency understands your project’s requirements and goals.

Link Building: A Continuous Effort:

It’s important to recognize that link building is not a one-time activity. Ongoing efforts are required to maintain and improve your website’s ranking and visibility. Decay of links and pages is inevitable, and search engines like Google prioritize fresh and authoritative content. Therefore, link building should be viewed as an ongoing, long-term endeavor that forms a core part of your SEO strategy.

By considering the key attributes of a great link building agency and understanding the expectations of the link

Frequently Asked Questions:

1. Why are these considered the best link building agencies?

   • Each of the companies listed here has earned recognition as the best link building agencies due to their extensive expertise in the field and a proven track record of success. These companies possess a deep understanding of link building strategies and have demonstrated their ability to deliver exceptional results. Their thought leadership, testimonials from satisfied clients, and top-notch skills establish them as industry leaders.

2. What makes a quality link building agency?

   • A quality link building agency focuses on enhancing your website’s network by acquiring backlinks from reputable and authoritative sites using methods that align with your business objectives. These agencies leverage their expertise to conduct thorough research, ensuring the establishment of powerful connections that boost your website’s SEO. They prioritize ethical practices to avoid penalties from search engines like Google. Moreover, they carefully select high-value websites with quality content, showcasing their legitimate skills and commitment to delivering effective link building services.

3. How should I assess a prospective agency’s link building services?

   • When evaluating a prospective agency’s link building services, consider their approach to obtaining backlinks. Ensure that their methods align with industry guidelines and ethical practices to avoid any potential penalties from search engines. Additionally, examine the quality and value of the websites they utilize for acquiring backlinks. High-value sites with relevant, authoritative content indicate the agency’s ability to deliver legitimate and effective link building results. By considering these factors, you can assess the agency’s skills and determine their suitability for your link building needs.